How does your team perform when conditions change?
- Availability: All Year
The Curl Effect
A High-Performance Team Experience
- 2-4 Hours
- 10-200
- An On-Ice Team Experience
The Curl Effect is an on-ice team experience designed to strengthen communication, role awareness, and adaptability through the shared experience of curling. Teams move through active curling-based challenges that reveal how they communicate, coordinate, and adjust together as conditions change on the ice.
Featuring Brad Gushue
Olympic Gold Medalist • World Champion • 6x Brier Champion
Brad Gushue brings insight from one of the world’s most successful curling careers, where communication, patience, trust, and defined roles shape performance.
His perspective reinforces how teams adjust together, stay aligned, and execute when conditions are changing in real time.
This is not just a curling activity.
It is a structured team performance experience designed to reveal how communication, trust, and role awareness influence success in a dynamic environment.
Teams are placed in an active on-ice setting where teamwork, timing, and adaptability directly shape outcomes.
How it Works
Phase 1 — Read the Ice Challenge
Teams begin with a curling-based challenge that introduces movement, communication, and coordination in a fun and accessible way.
Phase 2 — Role in Motion
Teams take on more defined responsibilities and work through added constraints, changing conditions, or communication limits.
Phase 3 — The Curl Effect Challenge
Teams enter a final curling-based challenge where success depends on staying aligned, communicating clearly, and adjusting together as conditions evolve.
Designed for Real-World Team Performance
This experience is part of a structured performance approach that extends beyond a single session. It integrates preparation, live experience, and reinforcement to support meaningful behavior change over time.
Ready to feel the curl effect?
